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    • Home
    • Editorial Art Direction
    • OOH | Brand Expression
    • Marketing Collateral
    • Annual Reports
    • Video Portfolio
    • About
  • Home
  • Editorial Art Direction
  • OOH | Brand Expression
  • Marketing Collateral
  • Annual Reports
  • Video Portfolio
  • About

Hello!

As a graphic designer and creative producer with over 25 years of experience, I conceptualize and produce work that demonstrates brand through visual storytelling. Through my experience in higher education, I have designed and directed the creative expression of institutional brands in recruitment campaigns, fundraising initiatives, capital planning and improvement projects, and more. I am passionate about collaboration, design thinking, and the Oxford comma.


I use video and design to communicate ideas and inspire action. With a solid foundation in design theory, expertise with integrated marketing and brand strategy, and extensive experience in production planning and creative producing/directing, I produce print and digital marketing and communication materials and other deliverables for organizations in industries such as higher education, healthcare, finance, technology, educational publishing, nonprofit organizations, and children’s literature.

Copyright © 2025 Paula Ribeiro. All Rights Reserved.

  • Editorial Art Direction
  • OOH | Brand Expression
  • Marketing Collateral
  • Annual Reports
  • Video Portfolio
  • About

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